Here’s how to make the business case for a marketing automation platform that will give you the most bang for your buck.

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If any of these four statements apply to you, it’s time to switch marketing automation platforms.

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Here’s a detailed look at why B2B marketers need to consider making a switch to an all-in-one platform instead of keeping marketing functions siloed.

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Is Pardot really the best marketing automation solution for B2B companies that use Salesforce?

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We’ve done the research on Marketo and broken down its history and pros and cons for you.

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What is HubSpot all about, and is it right for your company? Here’s a primer.

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